Posts Tagged ‘PR’

An Insider’s Perspective on Small Agencies & the Future of PR

An Insider’s Perspective on Small Agencies & the Future of PR

Elizabeth Kadick by Elizabeth Kadick | May 16, 2018

Last month, Curley welcomed our newest team member, Associate Vice President Jenny Vince. Jenny comes to Curley from SevenTwenty Strategies and is also a Hill&Knowlton alum. Jenny brings more than eight years of experience working with global corporations, government agencies, national trade associations and nonprofit organizations. We’re thrilled to welcome her to the team! So […]

Is Fake News Hurting Your Reputation in DC?

Is Fake News Hurting Your Reputation in DC?

Jennifer Curley by Jennifer Curley | May 9, 2018

Public trust in the media is low (or so says 90% of what we read on the internet). In DC, where newsfeeds are flooded with politics, policy and excessive clickbait, it’s even worse. For those trying to establish themselves as a trusted source in DC, cries of “fake news” (whether real or unfounded) are creating […]

Next-Generation PR

Next-Generation PR

Jennifer Curley by Jennifer Curley | April 4, 2018

The traditional boundaries between PR, marketing and advertising are gone – especially in Washington, DC. From congressional staff and lobbyists to trade and interest group execs – people are seeking and consuming content from a variety of platforms every day. Good communicators no longer use a siloed approach for their communications strategies. Instead, they capitalize on […]

What does Facebook fighting fake news have to do with your PR plan?

What does Facebook fighting fake news have to do with your PR plan?

Caitlin Donahue by Caitlin Donahue | February 28, 2018

The short answer? Everything. With news of Russia’s interference in the 2016 election and hollers of “fake news” coming from both sides of the aisle, social media platforms have been forced to do what they do best: evolve. Mark Zuckerberg made a resolution earlier this year to “Fix Facebook” by “…making sure that time spent […]

17 Tips for Rebranding

17 Tips for Rebranding

Emma Jekowsky by Emma Jekowsky | July 6, 2016

When we rebranded last year, we came away with a refreshed brand, a new website, and a lot of lessons learned. We’re not a branding agency, but we did pick up some knowledge about how a small PR firm in particular can tackle a rebrand successfully. When the rebrand process was complete, our President & […]