Insights

#PR4GR: Calling all Government Relations Offices

Jennifer Curley by Jennifer Curley

My first job out of college was working in the mailroom of a U.S. Senate office. The Senator received 10,000 pieces of mail a week. Anyone who has spent time working on Capitol Hill has been on the receiving end of a postcard campaign, logging thousands of identical messages to document constituent “sentiment” on a […]

Curley Company at 15: Reflecting Forward

Jennifer Curley by Jennifer Curley

Fifteen years ago, I took a leap of faith, hung my name on the door and started my own public relations agency. Hitting this milestone reminds me of everything I have learned while building and running a successful agency, and what it means for the next fifteen and our continued growth. Creating a Client-Centric Agency […]

Curley Company House of Cards Stakeholder Map

One Nation, Underwood: The State of Play

Jennifer Curley by Jennifer Curley

A Curley Company Stakeholder Map for House of Cards The long-awaited season five of House of Cards premieres Tuesday, May 30th. As a public affairs firm in our nation’s capital, we like many others are avid fans of the binge-worthy Netflix series. With such a complex political landscape at play, we needed to catch up […]

Curley Company Surround Sound Cartoon

The Curley Surround Sound

Jennifer Curley by Jennifer Curley

There’s an age-old marketing adage that people need to hear something seven times before they remember it. While we’re no Mad Men, we recognize the value of reaching people with messages that matter to them more than once. That’s why we approach stakeholder engagement at Curley Company as a surround sound. What is a Surround Sound? […]

Keep Calm and Call the Crisis Team_Curley Company

Rhapsody in Black and Blue: Are You Prepared?

Greg Wilson by Greg Wilson

The recent and ongoing United Airlines PR crisis provides a valuable lesson for all companies in assessing their crisis vulnerabilities and level of preparedness, especially in the age of social media. Yes, the United crisis is ongoing–it’s not over yet for our friends that fly the friendly skies. They have one or more lawsuits still […]