Search ‘Brand & Reputation Management’
Between Appointments: A Conversation on Cancer, Care, and AI

Between Appointments: A Conversation on Cancer, Care, and AI

Ken Buraker by Ken Buraker | April 30, 2026

In February, my colleague Julie Crimmins wrote about how AI is quietly reshaping the patient journey. Once I read the post, I realized I was no longer just reading about the patient journey. I was living my own. Earlier this year, I was diagnosed with Grade 2 prostate cancer. Thankfully, it was caught early and […]

How ChatGPT Is Quietly Reshaping the Patient Journey

How ChatGPT Is Quietly Reshaping the Patient Journey

Julie Crimmins by Julie Crimmins | February 2, 2026

What healthcare communicators need to know as AI becomes the first stop for patient information AI is rapidly becoming the first stop in the patient journey, with millions of Americans using ChatGPT to interpret symptoms, prepare for appointments, and navigate a complex healthcare system. This shift is changing expectations, increasing misinformation risks, and reshaping reputation […]

Your Next Audience Is AI: Why Stories Need to Reach People and Platforms

Your Next Audience Is AI: Why Stories Need to Reach People and Platforms

Ken Buraker by Ken Buraker | January 28, 2026

AI is now a primary reader of organizational content, shaping how people discover, understand, and interpret it. To succeed, organizations must balance content that connects with people and content structured for AI systems to interpret accurately. This requires clear narratives, consistent language, structured information, and a renewed focus on human-first storytelling. AI is also an […]

Inside the Org Chart: A Fireside Chat with Our AI Teammates

Inside the Org Chart: A Fireside Chat with Our AI Teammates

Abby Wright by Abby Wright | December 15, 2025

At Curley Company, curiosity isn’t just a value; it’s a strategy. And when it comes to innovation, we’re not just talking about it; we’re building it into our org chart. Two of our “teammates” aren’t human at all. Meet Curion, our Director of Curiosity & Insights, and AIdyn, our AI Technician. I sat down with […]

AI, Power and Policy:  Signals from Our Conversation with Axios’ Ashley Gold and Maria Curi

AI, Power and Policy: Signals from Our Conversation with Axios’ Ashley Gold and Maria Curi

Heather Knox by Heather Knox | November 21, 2025

Curley Company and GlobalWIN hosted Axios reporters Ashley Gold and Maria Curi this week for an off-the-record conversation on the accelerated convergence of AI, technology and public policy. The pace of AI is accelerating on all fronts, the stakes are rising, and the lines between innovation and regulation are shifting fast. Below are the signals that […]