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How To Develop Association Thought Leadership

How To Develop Association Thought Leadership

Jennifer Curley by Jennifer Curley | June 10, 2019

If you’re an association executive, you’ve likely heard the word “thought leadership” thrown around the board room a few times. But what does it actually mean to be a thought leader? Simply put, thought leadership means that you are making yourself and your organization seen and heard in an impactful way by the audiences who […]

Launch Your Thought Leadership Plan

Launch Your Thought Leadership Plan

Jennifer Curley by Jennifer Curley | May 28, 2019

Chances are, you’ve seen the term “thought leadership” pop up in your newsfeed or get thrown around your office a few times. But, what does it mean to be a “thought leader?” Going beyond the buzz, thought leadership simply means that you are making yourself and your organization seen and heard in an impactful way […]

The Value of Mentorship | Happy 40th PLEN!

The Value of Mentorship | Happy 40th PLEN!

Caitlin Donahue by Caitlin Donahue | May 20, 2019

Two and a half years ago, I walked into Jennifer Curley’s office in search of a female mentor. As the only woman in leadership at my old firm, I was looking for a successful woman in the industry who could help guide me, serve as my sounding board and assure me that I was on […]

PAC Member Survey Results Are In

PAC Member Survey Results Are In

Caitlin Donahue by Caitlin Donahue | May 8, 2019

Recently, we surveyed members of a Fortune 500 PAC to identify their benefit preferences and help shape overall PAC communication strategy. The results w ere both surprising and informative and can be useful to any PAC professional. We’ve pulled together the top three key findings, as well as tactics any PAC can incorporate to help […]

Crisis Preparation 101: Preventing & Preparing for AG Inquiries and Investigations

Crisis Preparation 101: Preventing & Preparing for AG Inquiries and Investigations

Greg Wilson by Greg Wilson | May 1, 2019

As state attorneys general (AGs) continue to increase their enforcement activity and impact on corporate operations, it’s vital that companies in all industries build a crisis management plan for potential AG inquiries. We sat down with Drew and Andrew Ketterer of Ketterer & Ketterer , a firm that concentrates its practice in helping organizations build […]