by Jennifer Curley | December 4, 2019
Strategic planning is the single most important thing I do every day. Whether it is for my company, my clients or one of the nonprofit boards I sit on, nothing is more satisfying (or important) than creating a strategic road map to ensure the entire organization is focused on the path to success. For nearly […]
by Julie Crimmins | November 1, 2019
November 1st is Author’s Day—what a perfect time to discuss a topic that comes across our desk, as public relations professionals, more often than you might expect. Establishing thought leadership is of critical importance for our clients—especially for their C-suite executives. Nothing says ‘thought leader’ more than authoring the definitive book on a trendy business […]
by Jennifer Curley | June 10, 2019
If you’re an association executive, you’ve likely heard the word “thought leadership” thrown around the board room a few times. But what does it actually mean to be a thought leader? Simply put, thought leadership means that you are making yourself and your organization seen and heard in an impactful way by the audiences who […]
by Jennifer Curley | May 28, 2019
Chances are, you’ve seen the term “thought leadership” pop up in your newsfeed or get thrown around your office a few times. But, what does it mean to be a “thought leader?” Going beyond the buzz, thought leadership simply means that you are making yourself and your organization seen and heard in an impactful way […]
by Jennifer Curley | March 11, 2019
With an infinite number of channels and tactics to choose from, it is often hard to determine which strategies will have the greatest impact. Organizations must build a communications plan that targets their goals, engages their audience and ties back to their mission. The good news is that communications solutions are flexible, so you can […]
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