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An Insider’s Perspective on Small Agencies & the Future of PR

An Insider’s Perspective on Small Agencies & the Future of PR

Julie Crimmins by Julie Crimmins | May 16, 2018

Last month, Curley welcomed our newest team member, Associate Vice President Jenny Vince. Jenny comes to Curley from SevenTwenty Strategies and is also a Hill&Knowlton alum. Jenny brings more than eight years of experience working with global corporations, government agencies, national trade associations and nonprofit organizations. We’re thrilled to welcome her to the team! So […]

Next-Generation PR

Next-Generation PR

Jennifer Curley by Jennifer Curley | April 4, 2018

The traditional boundaries between PR, marketing and advertising are gone – especially in Washington, DC. From congressional staff and lobbyists to trade and interest group execs – people are seeking and consuming content from a variety of platforms every day. Good communicators no longer use a siloed approach for their communications strategies. Instead, they capitalize on […]

What does Facebook fighting fake news have to do with your PR plan?

What does Facebook fighting fake news have to do with your PR plan?

Julie Crimmins by Julie Crimmins | February 28, 2018

The short answer? Everything. With news of Russia’s interference in the 2016 election and hollers of “fake news” coming from both sides of the aisle, social media platforms have been forced to do what they do best: evolve. Mark Zuckerberg made a resolution earlier this year to “Fix Facebook” by “…making sure that time spent […]

#PR4GR: Calling all Government Relations Offices

#PR4GR: Calling all Government Relations Offices

Jennifer Curley by Jennifer Curley | October 16, 2017

My first job out of college was working in the mailroom of a U.S. Senate office. The Senator received 10,000 pieces of mail a week. Anyone who has spent time working on Capitol Hill has been on the receiving end of a postcard campaign, logging thousands of identical messages to document constituent “sentiment” on a […]

The Curley Surround Sound

The Curley Surround Sound

Jennifer Curley by Jennifer Curley | May 10, 2017

There’s an age-old marketing adage that people need to hear something seven times before they remember it. While we’re no Mad Men, we recognize the value of reaching people with messages that matter to them more than once. That’s why we approach stakeholder engagement at Curley Company as a surround sound. What is a Surround Sound? […]