by Grace Ann Brew | July 23, 2018
Interviews and resumes are no longer the means of making a lasting first impression with a new company or client. In today’s digital age the best way to get your foot in the door is to have the most note-worthy LinkedIn page. So in order to practice what we preach, we did a Lunch & […]
by Caitlin Donahue | June 18, 2018
First Video Killed the Radio Star, now it’s winning the internet. Did You Know… One-third of online activity is spent watching video. You’re 53 times more likely to show up first on Google if you have a video embedded on your website. Social video generates 1200% more shares than text and images combined. By 2019, […]
by Jennifer Curley | April 4, 2018
The traditional boundaries between PR, marketing and advertising are gone – especially in Washington, DC. From congressional staff and lobbyists to trade and interest group execs – people are seeking and consuming content from a variety of platforms every day. Good communicators no longer use a siloed approach for their communications strategies. Instead, they capitalize on […]
by Caitlin Donahue | February 28, 2018
The short answer? Everything. With news of Russia’s interference in the 2016 election and hollers of “fake news” coming from both sides of the aisle, social media platforms have been forced to do what they do best: evolve. Mark Zuckerberg made a resolution earlier this year to “Fix Facebook” by “…making sure that time spent […]
by Caitlin Donahue | March 30, 2017
Last year, New York Times reporter Ross Douthat tweeted that “Politics is downstream from culture, which is downstream from Mark Zuckerberg.” With nearly 80 percent of online Americans using Facebook, according to a recent Pew Research Center report, his point is hard to argue. We are living in a digital world full of emojis, hashtags […]
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