Caitlin Donahue is Senior Vice President and Head of Digital at Curley Company. She leads the company’s digital strategy, integrating public affairs best practices with proven and innovative digital media tactics. With more than fifteen years of experience, Caitlin brings a wealth of digital media, advocacy, and public affairs expertise to the team. She has worked for and alongside Fortune 100 companies and leading trade associations to advance their policy priorities, elevate their brand, and build stakeholder engagement.
Prior to joining Curley Company, Caitlin served as the Vice President of Public Affairs at CRAFT Media/Digital where she led the operational transformation of a small growing firm and executed dozens of integrated media campaigns on issues ranging from health care, tax reform, data security, and labor policy. She helped establish and grow the company’s Public Affairs practice, adding several Fortune 100 companies and leading trade association clients to the agency’s portfolio, and launched a new service line that became one of the fastest growing revenue generators for the firm.
At the National Restaurant Association (NRA), Caitlin led the Association’s political advocacy programs through three election cycles. She oversaw the NRA’s political giving strategy, led award-winning health care advocacy efforts on the Affordable Care Act, and launched the organization’s advocacy social media channels.
A veteran of the PAC community, Caitlin began her career in PAC fundraising for both Procter & Gamble and Liberty Mutual, and advised companies and trade associations on PAC strategy, governance and communications as the Executive Director of Candidate Advocacy at BIPAC.
Caitlin is passionate about leading and motivating teams to achieve the highest standards of client service and professional growth. She’s a frequent guest speaker on topics like social media, negotiation, and women’s leadership.
In her free time, she lends her expertise to three nonprofit organizations in D.C.- the Bryce Harlow Alumni Advisory Board, Miriam’s Kitchen, and the Public Leadership Education Network (PLEN).
She holds an M.B.A. from Johns Hopkins Carey Business School and a bachelor’s degree from the College of the Holy Cross.