by Greg Wilson | October 30, 2018
Surprise litigation, product liability, data breach, congressional oversight, workplace misconduct, fraud, federal rules violations, technological failure, a groundswell of social media backlash – each one incites a different fear factor. In the blink of an eye, years of trust carefully built can vanish. At Curley Company, our approach to crisis communications is simple: No surprises. […]
by Elizabeth Kadick | September 18, 2018
Social media offers organizations the unique opportunity to utilize engaging content, spread their message and instantly engage with their audiences all in one platform. The challenging part? Getting social right. From lack of engagement to tone-deaf tweets, there are infinite mistakes that could make your social page fall flat with your audience. For those wondering […]
by Elizabeth Kadick | May 16, 2018
Last month, Curley welcomed our newest team member, Associate Vice President Jenny Vince. Jenny comes to Curley from SevenTwenty Strategies and is also a Hill&Knowlton alum. Jenny brings more than eight years of experience working with global corporations, government agencies, national trade associations and nonprofit organizations. We’re thrilled to welcome her to the team! So […]
by Jennifer Curley | May 9, 2018
Public trust in the media is low (or so says 90% of what we read on the internet). In DC, where newsfeeds are flooded with politics, policy and excessive clickbait, it’s even worse. For those trying to establish themselves as a trusted source in DC, cries of “fake news” (whether real or unfounded) are creating […]
by Jennifer Curley | April 4, 2018
The traditional boundaries between PR, marketing and advertising are gone – especially in Washington, DC. From congressional staff and lobbyists to trade and interest group execs – people are seeking and consuming content from a variety of platforms every day. Good communicators no longer use a siloed approach for their communications strategies. Instead, they capitalize on […]
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